Optical Practice IT Integration Project
The Optical Confederation IT Manager is looking to enable the development & connection of optical practices to the NHS network; develop the upcoming electronic GOS specification; engage with & develop the Electronic Referral System pilot and complete the optometry dataset project.
The Eyecare Trust is progressing a campaign called ‘Eye Doctor’ which should launch in May. This aims to use the influence of GPs and other primary care professionals to increase the uptake of sight tests and educate the public about the importance of good eye health. Posters and leaflets targeting smokers, pregnant women, diabetics and over 60s are being produced for GP practices. Eyecare information and key messages will be distributed via a quarterly Eye Doctor Blog emailed to a database of GPs. There is also planned a programme of media relations targeting the professional press.
The ‘Foresight Project’ is being financed by the Fund, in collaboration with the Optical Confederation and the College of Optometrists. This is designed to look at the impact of future technology on the optical sector; what is likely to come to market and be adopted and how it will impact professionals, the public and manufacturers. The effects on business models, education and regulation will be assessed. Outcome recommendations will allow the profession to be proactive rather than reactive to future developments.